Economics and Business
ISSN 2775-9237 (Online)
Published: 10 February 2021
Effect of ICT on Women Entrepreneur Business Performance: Case of Malaysia
Filzah Md Isa, Nik Maheran Nik Muhammad, Azizah Ahmad, Shaista Noor
Taylors University Lakeside Campus (Malaysia), Universiti Malaysia Kelantan (Malaysia), Universiti Utara Malaysia (Malaysia)
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Keywords: Business, ICT, Performance, Malaysia, Women Entrepreneurs
Women entrepreneur has gained utmost importance in the past few decades in Malaysia due to their significant contribution to the country's economic development. However, few business challenges create a constant obstruction for many women entrepreneurs such as lack of ICT knowledge, time constraint to learn ICT, lack of technological expertise, etc. The present study aims to identify the effect of ICT adoption on business performance and examine how ICT usage helped them handle operational business matters. The present study adopted the qualitative research strategy, and researchers interviewed ten (10) women entrepreneurs for this study. A semi-structured interview technique was applied, and six Malay and four Chinese entrepreneurs made the study population. The result highlights that Malay and Chinese entrepreneurs use ICT in their business operation such as warehousing system, purchasing system, HRM software and accounting system, purchase order system, production system, internal communication, and AutoCAD. The present study may support the prospective entrepreneurs in considering the ICT usage to embark on technology and innovation and provide inputs to policymakers to design a proper support system for Malaysian women entrepreneurs, particularly those new entrepreneurs who are mostly young and inexperienced.
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