How to Cultivate Application-Oriented Undergraduates – The Growth Path of an Outstanding Graduate on E-Commerce Major
top of page
Asian Institute of Research, Journal Publication, Journal Academics, Education Journal, Asian Institute
Asian Institute of Research, Journal Publication, Journal Academics, Education Journal, Asian Institute

Education Quarterly Reviews

ISSN 2621-5799

asia institute of research, journal of education, education journal, education quarterly reviews, education publication, education call for papers
asia institute of research, journal of education, education journal, education quarterly reviews, education publication, education call for papers
asia institute of research, journal of education, education journal, education quarterly reviews, education publication, education call for papers
asia institute of research, journal of education, education journal, education quarterly reviews, education publication, education call for papers
crossref
doi
open access

Published: 18 November 2018

How to Cultivate Application-Oriented Undergraduates – The Growth Path of an Outstanding Graduate on E-Commerce Major

Zhao Xinjian, Tan Fang, Liu Liyan, Chen Yirun

Shenzhen Tourism College, Jinan University, Shenzhen, China

asia institute of research, journal of education, education journal, education quarterly reviews, education publication, education call for papers
pdf download

Download Full-Text Pdf

doi

10.31014/aior.1993.01.01.16

​

​

Abstract

Under the background of the “Internet Plus”, the e-commerce industry is in rapid development, and its demand for talents is increasing. However, the e-commerce major is a new interdisciplinary field, and the colleges and universities are still in the stage of exploration in training and cultivating the talents. For now, the talent training and the social demand are still not well adapted, and the problem of low-quality of employment exists in e-commerce graduates. In recent years, Shenzhen Campus of Jinan University has been building foundation on the improvement of quality of personnel training and committing to the construction of a bridge between the university and the market since more than 10 years ago. It attempts to promote teaching reform by combining teaching with practice and theory with technology to cultivate application-oriented high-skilled talents. The research object selected in this case is one of the first e-commerce graduates of Shenzhen Campus, who is currently the general manager assistant of Invengo Technology Pte. Ltd., Ms. Xu Xiaonan. By analyzing her personal growth trajectory and employment history, the study attempts to analyze the mechanism and system of how individual growth cooperates with the accomplishment of the objective of talents training and takes the case as the referential experience and example for the cultivation of application-oriented talents in e-commerce undergraduates of the universities.

References

  1. Anonymous(2016), Ranking of Undergraduate Employment Rate in 2016. Retrieved from http://www.h2o-china.com/news/241484.html

  2. CHEN Xiaohu(2008), “Applied Undergraduate Education”: Connotation Analysis and Construction of Talent Cultivation System. 10.13236/j.cnki.jshe.2008.01.033

  3. CHEN Xiaorui, XIAN fulian(2015), Field Work Study in Teaching Research: Application and Reflection. 10.16222/j.cnki.cte.2015.04.004

  4. GAO Yan(2008), Analysis of the Grow up of High-technique Skilled Persons, Northeastern University, Jilin.

  5. HAN Wei, ZHANG Jiliang(2007), Perspective on the growth of high-skilled talents, China Adult Education, 20, 83-84.

  6. JI Peng(2010), Research on the orientation of teachers and educational models in the application-oriented undergraduate course of e-commerce. 10.14011/j.cnki.dzsw.2010.03.031

  7. LI Zongyao(2001). Advanced skills training. China Human Resources & Social Security Publishing. China, China:Beijing.

  8. LIU Xiang, ZHOU Mingxing(2014), A new exploration of the growth law of high-skilled talents, Communication of Vocational Education, 2, 11-13.

  9. Ma Zhenghua(2010), Exploring the law of high-skilled talent growth, Talent Resource Exploitation, 8, 63-64.

  10. OECD. International Mobility of the Highly Skilled. Sourceoecd Emerging Economies, 2002, 2002:I-336(336).

  11. Press P(2004), “I can't believe it's not skill”: the changing meaning of skill in the UK context and some implications, Policy Press, England, England: Bristol.

  12. Robert D. Hisrich, Veland Ramadani(2017), E-commerce Challenges and Entrepreneurial Manager. https://doi.org/10.1007/978-3-319-50467-4_9

  13. TANG Ni, SHI Weiping(2011), “Rectify Names” for High-skilled Talents: Analysis of the Connotation of High-skilled Talents in the International Perspective, Vocational & Technical Education Forum, 22, 49-53.

  14. WANG Ruohong(2009), Utilize the law of talent growth to cultivate high-skilled talents, China Economist, 8, 53-54.

  15. WANG Tongxun(2006), “Rules of Talents’ Development”, Decision and Information, 5, 53-54.

  16. WEN Miao(2016), Growth pattern of skilled talents and training mode study, Hunan Agricultural University, Changsha.

  17. YUAN Zhaoping(2008), Analysis of the training mode of applied undergraduate education. 10.19429/j.cnki.cn11-3776/g4.2008.15.007

  18. ZHAN Mingzhen(2015), Analysis of the problems existing in the cultivation of innovative and entrepreneurial talents in e-commerce majors in China. 10.19354/j.cnki.42-1616/f.2015.12.105

  19. ZHANG Aibang(2009), The educational concept and path selection of applied undergraduate colleges under the environment of knowledge-based and highly skilled personnel training, Career Horizon, 5(9), 72-73.

  20. ZHANG Guochu(2008), Discussion on the related connotation of scientific and technological talents and highly skilled talents, Beijing Observation, 2, 42-44.

  21. ZOU Huasheng, FENG Ling, LI Rong(2016), Research on the Innovation of Electronic Commerce Talent Training Model in China. 10.3969/j.issn.1001-4748

bottom of page